Transcript
Supersonic Stereo, Inc.
People: • • • • • • •
Pete Lockhart (National Sales Manager) Bob Basler (Sales Manager - Atlanta district) Stella ordan (!"ecuti#e) Paul Sand (Sales representati#e) $iane %allo (Sales representati#e) &ath' Parks (Sales representati#e) harlie L'ons (Sales representati#e)
Place: Atlanta $istrict
Product:
•
ecei#ers
•
*urntables
•
Speakers
Price: Selling Price per Unit $ 250 $ 85 $ 125
Product Receivers Turntables Speakers
Promotions: •
Ad#ertise+ents o/ Sale
Problem: •
Sales 0-1-0 2ere /alling in Atlanta region.
180
Total sales %et pro&t %et Pro&t (argin * c+ange is sales *c+ange in pro&t •
$ 2#"1#081 $ 1!#8'!
181 $ 2#""5#120 $ 1"#050
182 $ 2#10#02 $ 15#!81
18! $ 2#51"#11! $ 1#511
18" $ 2#!8#!"0 $ 1"#!8!
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1)28*
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,12)8*
Sales representati#e harlie L'ons, a highl' paid salesperson is asking /or a raise or else he3ll lea#e the organi4ation.
-uidelines .or /unctional ost tems: $irect Selling ustomers o. +arlie 3ons merican T ppliance (art udio 9mporium
%umber o. calls 4
verage time spent 6it+ eac+ customer
7irect selling per customer
5
55
!5'5
55
"5
2"'5
50
"5
2250
7irect selling 5s per customers :minutes; 3575
2475
5merican T8
5ppliance (art
2250
5udio 9mporium
o++issions 5 o/ gross +argin %umber o. Units Purc+ased Salesperso ns Receivers Turntables Speakers $ $ Paul Sand $ 1#52! !#!"2 !#"8 $ $ 7iane -allo $ 1#8' "#120 !#0' $ $
ndividual sales calls=ustomer calls Salesperson Paul Sand 7iane -allo
